Sylvanian Collectable Toy Figures

Sylvanian Families was created by a Japanese company, Epoch, in 1985. They quickly became very popular in Japan and the US and they expanded into the UK market in 1987. The following year these toys were so popular across the globe that an animated TV series was produced and the toys won the UK Toy of the Year award for 3 years running. But by the late 1990s the popularity was declining and they were discontinued in the UK. To be later reintroduced by the distributor Flair where now every year great new introductions are added to this range to maintain collectability. From 2013 UK distribution switched back to the brand owner Epoch, where to this day they supply to range to the Toy industry.

The Sylvanian Families Collection is continually expanding and developing, and new products are being launched all the time to ensure that the range is being kept up to date. We hope you enjoy looking at all the Sylvanian Family products we have to offer here in the Toy Shop at WWSM.